Marketing & Promotion Reports
Annual Queensland Prawns campaign – check out www.queenslandprawns.com
Each Year for the last two years on Queensland Day – APFA joins with QSMA (Queensland Seafood Marketers Association) to do a new campaign encouraging consumers to eat prawns on Queensland Day. Report from 2011 years activities attached. QP Report 7
- APFA Australian Prawn Market Analysis by Ruello & Associates (2002).
- Sydney Fish Market Annual Report.
FRDC REPORTS
A study of the composition, value and utilisation of imported seafood in Australia. FRDC Project 2010/222. August 2011. Ruello & Associates Pty Ltd. 2010-222-DLD
Prawn market analysis by Ruello & Assoc Pty Ltd July 2002